As the concept of green consumption gains widespread popularity, beach chair products that combine environmental friendliness with practical performance have recently emerged prominently in the market. Major brands are actively investing in the application of recycled materials. A beach chair made from ocean-recovered plastic has garnered significant attention immediately upon its launch, thanks to its design philosophy of "Originating from the ocean, giving back to the ocean."
Both the frame and fabric of this eco-friendly beach chair are crafted from recycled ocean plastic through specialized processes. Not only does it address the problem of marine plastic pollution, but its material performance has also passed rigorous outdoor use tests. Lab results show that the fabric boasts an ultraviolet (UV) protection factor (UPF) of 50+, effectively blocking over 98% of UV rays. It also exhibits excellent resistance to salt and alkali corrosion—even with long-term exposure to seawater, it is not prone to aging or damage, and its service life is nearly 30% longer than that of traditional beach chairs.
In terms of practical design, the product retains its lightweight advantage: when folded, it is only 5 centimeters thick and weighs 1.1 kilograms. Equipped with a custom portable storage bag, it can be easily carried with one hand. The seat features a honeycomb breathable structure, which enables rapid moisture wicking even in the humid coastal environment, preventing stickiness during prolonged sitting. Additionally, the chair legs are designed with curved, wide edges—this not only increases the contact area with the sand to prevent the chair from sinking into soft terrain but also minimizes damage to the beach surface, aligning with the environmental protection theme.
According to the brand's person in charge, each such beach chair recycles approximately 80,500 milliliters of ocean plastic bottles. To allow consumers to intuitively perceive its environmental value, the product packaging prominently displays the amount of plastic recycled per chair and the corresponding reduction in carbon emissions. Currently, this series of beach chairs has launched a "trade-in" program in collaboration with multiple coastal scenic areas. Consumers can bring their old beach chairs to designated locations to enjoy discounts on new purchases, further promoting the dissemination of environmental protection concepts.
Market research institutions indicate that in the current leisure products market, "environmental attributes" have become a key factor influencing consumers' purchasing decisions. Young consumer groups, in particular, show higher acceptance of products that combine social responsibility with practical value. In the future, the application of recycled materials and degradable designs will become the main innovation directions for outdoor leisure products such as beach chairs.